Journal · Sourcing from India

Buying house or direct factory: an honest comparison

Both routes can work. Here is how to tell which one suits your brand.

Dean Textiles Atelier · 6 min read · October 2026

Chambray

Two ways to buy

A brand sourcing from India can deal with factories directly, or work through a buying house that finds, manages and inspects factories on its behalf. Neither is right for everyone.

Direct factory Buying house
Best for One category, steady volumes, your own team on the ground Several categories, growing ranges, no team in India
Factory choice The factories you find and vet yourself A vetted network matched to each product
Quality control Your inspectors or a third party Inline and final inspection by the buying house
Communication Many contacts across factories A single point of contact
Cost No commission, more of your own overhead A commission, less of your own overhead

When direct works

Direct buying suits brands with a narrow range, long-term volumes with one or two factories, and the people to visit, audit and inspect them.

When a buying house works

A buying house earns its fee when a range crosses categories, when factories need to be found quickly, or when a brand has no one in India to check quality and keep the calendar honest.

The question is not the commission. It is what a missed shipment costs you.

What to ask either way

  • Who owns my order day to day, and how will they report to me?
  • Can I see the factory and its audit reports?
  • How is the price built, and will you show me the breakdown?